Sept. 8, 2026

How to Build a Business That Funds the Life You Want

How to Build a Business That Funds the Life You Want
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What if losing nearly everything forced you to finally build the life you actually wanted? After navigating divorce, job loss, losing his home, and cancer at 34, Brett Reasoner rebuilt his life around faith, family, gratitude, and intentionality, eventually becoming a top 1% real estate professional in the nation. Tune in to discover how going deeper with clients builds trust, why your business should fund your life instead of consume it, and how authenticity, preparation, and strategic decision-making can help you move through uncertainty with greater clarity.


Key Takeaways

  • Why you should build your business around the life you want, not your life around the business
  • How preparing for worst-case scenarios can reduce fear and make difficult decisions easier
  • An approach that helped Brett rise into the top 1% of his industry
  • The business decision Brett says cost him millions in revenue
  • Why Brett considers investing in his brand, marketing, AI, and GEO one of his smartest


Resources / Links Mentioned

About Brett Reasoner
Brett Reasoner is a Founding Agent with SERHANT Colorado and Team Lead of The Cornerstone Group, a Denver-based real estate team built around his belief that people come before property. Before entering real estate, Brett spent more than a decade in global talent acquisition, helping executives and families navigate relocations across the country, giving him a deep understanding of the personal challenges behind every move. After overcoming thyroid cancer and significant personal setbacks, Brett rebuilt his real estate career, becoming a top 1% agent nationwide, independently ranked by RealTrends Verified, and earning Rookie of the Year honors at his first brokerage. Today, he specializes in executive relocations and major life transitions throughout the Denver metro and south corridor, bringing empathy, preparation, and a relationship-first approach to every client he serves. His philosophy is simple: "I don't move houses. I move people."


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