How to Buy Back Your Time with Podcasting and SEO
Entrepreneurship promises freedom, but only if you build it intentionally. In this episode, digital marketer Seth Goldstein shares how time tracking, owned media, podcasting, and smart SEO strategies can help you stop chasing algorithms and start creating leverage. If your revenue is growing but your time feels rented, this conversation will help you reclaim it.
Key Takeaways
- Why entrepreneurship requires working 80 hours to eventually earn 40 hours back
- How time tracking reveals hidden inefficiencies in your business
- The difference between owned media and rented media, and why it matters
- What most business owners misunderstand about SEO and AI integration
- Where digital marketing dollars are often wasted without a clear plan
Resources / Links Mentioned
About Seth Goldstein
Seth is a former journalist turned digital marketing strategist and founder of Goldstein Media, an agency he launched in 2008 at the start of the banking crisis. A longtime podcasting pioneer, Seth began hosting shows in 2010 and now leads Entrepreneurs Enigma and Digital Marketing Dive. He also publishes the weekly Marketing Junto newsletter, helping business owners grow through smart strategy, SEO, and content leverage.
Connect to Seth
- Website: Podcast Mastery
- Podcast: Entrepreneur's Enigma
Connect with Us
Take control of your tax strategy and start keeping more of what you earn. Learn more at www.osts.tax and book your free tax assessment here: https://calendly.com/d/cv47-9dz-krm.
Resources
Curious how much you could be saving? Try the Tax Savings Self-Assessment tool here: https://shorturl.at/4RIc0.
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